Microsoft Word – MM 7.2020 – PR & Marketing.docx
Step Up Your Game: How to Win the M-Commerce Race:
At SXSW Interactive, I joined Blair Ethington, VP of styling app Covet Fashion, for a panel discussion on the status of mobile marketing and the demand for fashion brands to diversify their digital strategies. Following the panel, we hosted a private cocktail hour at the Four Seasons in partnership with InStyle Magazine.