A quick intro: My name is Mandi Meng, I’m based in NYC, and I’m currently the Vice President of Marketing & Communications at What Goes Around Comes Around. I also consult on brand strategy and social media, as well as create content and write copy on the side.
I’ve been in the marketing, communications and creative brand space for over 12 years, specializing in building impactful brands and bringing them to life, as well as launching and expanding international brands into the US Market.
I have a unique background and wealth of experience across different verticals, both on the brand and performance side, and enjoy creating integrated and individualized strategies that incorporate traditional Public Relations & Marketing, Social Media, Digital Marketing, Influencer Engagement, Celebrity Endorsement, Special Events, Partnerships, and Non-Traditional Media to increase brand awareness, maximize ROI, and increase sales for both brick-and-mortar retail and e-commerce.
I’ve held leadership roles at many different global brands including What Goes Around Comes Around, Topshop, SCHUTZ, Alexandre Birman, French Connection, BCBGMAXAZRIA, and Catherine Malandrino.
Mandi Meng 